NAS TALENT TALK

When Social Media platforms started popping up about two decades ago it didn’t take long for recruiters to see the potential. 20 years later for many recruiters, recruiting via social platforms such as Facebook, Instagram, LinkedIn, and more, has become a vital part of their strategy. According to a recent content stadium survey, only 4% of

Take advantage of The Great Rehire trend to attract the talent you need. Although that talent might not actually be looking for jobs, they are still open for new opportunities. Read on to learn how you can use key strategies such as SEM, retargeting, and display advertising to make candidates choose you.

The pandemic has prompted many employees to hit the reset button. The best way to meet candidate expectations and stand out against the competition is to make sure you are leveraging your digital marketing toolkit at its full potential. Take a look at the most common and most effective digital advertising approaches and new trends that are evolving around these methods.

Job family branding, customized landing pages, and digital & social media marketing are three strategies you can use to keep candidates engaged and receptive to your message. Employees have strong reasons that make them reluctant to apply to jobs which means all employers are facing hiring problems. So, give job seekers the experience that motivates them to apply. Consider what makes your jobs unique, create specialized landing pages that grab your candidates’ undivided attention, make sure your jobs are indexed by Google, and retarget your candidates until they come back to you as applicants.

Superior speed, power, agility – clearly, the traits we admire most in professional athletes. Shouldn’t your recruitment marketing strategies have the same qualities? An agile recruitment marketing strategy is a necessity today to drive the best talent to your team, to grow your company and to boost financial performance. In this post, we’ll discuss how you can stand out from your competition by implementing agile marketing strategies on your career site and within your sourcing by using digital, social and programmatic solutions.

NAS Recruitment Innovation is pleased to announce that Allison Padgett has been promoted to our Director of Digital Marketing. She will oversee the implementation of all strategic online initiatives for our clients, including programmatic, digital display, keyword search, social media campaigns, YouTube and streaming audio.