November, 2009

A “ revolution ” is defined as“a drastic and far-reaching change in ways of thinking and behaving.” This is what is happening in the recruitment industry right now. I just returned from the Kennedy/Onrec Conference in Chicago,...

Inspired by a beautiful blog post from Sarah White at HRM Direct, I gathered Thanksgiving traditions from the team at NAS. Some are light-hearted. Others are nostalgic. But all remind us to be grateful for our many blessings this holiday season. Our tradition...

Display ad conversions – a 90 lb weakling? Display ads have been having a hard time lately. It just doesn’t seem as sexy or effective when compared to the promise of search advertising, social networking, web 2.0 strategies and mobile applications...

By now you’ve probably heard that the New Oxford American Dictionary has selected “unfriend” as the word of the year . Other words in the running were “hashtag,” “intexticated” and “sexting.” Personally...

On Monday, November 16, Caroline Slomski and I attended the Social Recruiting Summit in New York City. ERE marketed the conference as "a recruiting event experience unlike anything you have ever seen" and it did not disappoint. A comedy club...

I hate surprises, unless we’re talking about marketing and advertising. Then I love surprises. Zappos surprised me recently with this message at the bottom of an airport security bin where I had just placed my shoes. I haven’t done the research...

There has been a lot of talk about Google's new Sidewiki...a tool which allows anyone to comment about a web page, virtually ON the web page itself in a sidebar. These comments and postings are only available to people who have the sidebar installed...